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INSIDE TUDOR
THE CREATION OF THE BRAND
The watchmaker and merchant ''Veuve de Philippe Hüther'' filed the trademark ''The TUDOR'' in Geneva for Rolex creator Hans Wilsdorf, in February 1926. The house later changed its name to Wilsdorf in 1936. Hans Wilsdorf saw that the moment had arrived to extend the brand and give it its own individuality right after WWII. He created ''Montres TUDOR S.A.'' on March 6, 1946, which specialized in male and female models. Rolex would assure the technical, visual, and operational qualities, as well as distribution and after-sales care.
collections
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Tudor history
hans wilsdorf’s intuition
“For some years now, I have been considering the idea of making a watch that our agents could sell at a more modest price than our Rolex watches, and yet one that would attain the standard of dependability for which Rolex is famous. I decided to form a separate company, with the object of making and marketing this new watch. It is called the TUDOR watch company.”
- H. Wilsdorf
Watchmaking
HAND CRAFTSMANSHIP AS A TRADITIONAL ART
A TUDOR timepiece has a life of its own. Pulsates. You'll be absorbed in the realm of micro-precision. All components' sophisticated technology is analyzed and examined down to the minutest detail... to the point of fixation. Evaluate the movement. Cosmetic elegance and performance are appropriate for the most arduous of goods, intended for both longevity and comfort. This detailed mechanism is pleasing to the sight and thrilling to the mind, and it will stand the test of time. Each watch is a one-of-a-kind piece thanks to outstanding components, endurance, and innovative strength.
Tudor Ambassador
DAVID BECKHAM
As a child, David Beckham had a dream. Whenever asked about what he would want to be later in life he invariably answered “a football player”. This early drive led him to become one of the most acclaimed, loved and successful players in the history of the game. With three major clubs and 115 selections in the English football team, 59 as captain, he left his mark: 6 England Championship titles, 2 Major League Soccer cups, one time Champion of Spain and one time UEFA Champion.
Tudor Ambassador
JAY CHOU
Brought up in a family of teachers in Taiwan, Jay Chou was introduced to the piano at the age of four, after he demonstrated an early gift for music. He later on picked up the cello and to this day, still mentions Chopin as his favourite composer. Musician. Actor. Director. Icon. For over a decade, the ‘King of Asian Pop’ has pushed boundaries around the world. From Taipei to Hollywood, Jay Chou is always ready to go where the next challenge takes him.
